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Prebuilt PDP fixes for the
reasons shoppers hesitate

Conversion plays are Shopify-native product-page blocks built to fix common buying doubts. TryLab recommends a play based on buyer feedback, then tests whether it actually lifts revenue.

TryLab turns buyer hesitation into Shopify-native conversion plays — customizable PDP blocks designed to fix trust, clarity, urgency, proof, shipping, sizing, offers, and other reasons shoppers hesitate.

PDP fixes that actually have to prove themselves

Add trust badges, offer blocks, shipping reassurance, FAQs, urgency cues, comparison sections, and other conversion plays — then let TryLab test whether they actually lift revenue.

Add trust badges, offer blocks, shipping reassurance, FAQs, urgency cues, comparison sections, and other conversion plays — then let TryLab test whether they actually lift revenue.

Not another widget library. A testing system for what your PDP is missing

A normal widget app lets you add more things to your page.

TryLab helps you decide which thing is worth adding. Every play has one job: solve a specific buyer hesitation and prove it deserves to stay.

A normal widget app lets you add more things to your page.

TryLab helps you decide which thing is worth adding. Every play has one job: solve a specific buyer hesitation and prove it deserves to stay.

1. Pick your hesitation

Browse 7 play categories built around the exact moments buyers stall: shipping uncertainty, trust gaps, social proof, urgency, price anxiety, and more.

Browse 7 play categories built around the exact moments buyers stall: shipping uncertainty, trust gaps, social proof, urgency, price anxiety, and more.

2. Install in minutes

Add the play as a Shopify app block directly from your admin. No code. No theme edits. No developer required.

Add the play as a Shopify app block directly from your admin. No code. No theme edits. No developer required.

3. Watch it convert

TryLab tracks clicks and conversions so you can see exactly which plays move the needle for your store.

TryLab tracks clicks and conversions so you can see exactly which plays move the needle for your store.

Built for Shopify

Install any play in under 15 minutes

No developer needed

Add plays as Shopify app blocks directly from the admin. No theme editing required.

Zero theme risk

Plays load asynchronously and have no measurable impact on your page speed score.

Works with any OS 2.0 theme

Compatible with Dawn, Debut, and all major premium Shopify themes out of the box.

Live in minutes

Configure, preview, and publish your first play without leaving the Shopify admin.

Make more from the traffic you already have

Start converting more today

Run conversion plays, presence tests, and post-purchase surveys — all from one Shopify app. Free to start.

Start converting more today

Run conversion plays, presence tests, and post-purchase surveys — all from one Shopify app. Free to start.